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Toby Butler

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Digital Diplomacy

22nd January 2016 London, UK

Communications evaluation training Amsterdam to Zagreb – all from a small office in Cornwall

Earlier this year we heard Stephen Linzell talk about how we are using a digital analysis tool to manage the FCO’s online presence, evaluate our campaigns and respond to crises. He spoke about how we were beginning to use Ripjar, one of a suite of tools we have, to help us do this. We hope […]

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29th August 2014 London, UK

Mapping the online conversation of the Global Summit to End Sexual Violence in Conflict

Maps of the online landscape can provide fascinating insights into how they are connected and how they interact. In my last blog I looked at a few of our Ambassadors’ accounts and found some of the communities that existed amongst their followers. This blog looks at the way maps of the online conversation can help […]

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15th August 2014 London, UK

HMA twitter maps

On the first floor of the Foreign Office main building, civil servants used to pull down maps from a burr walnut cabinet to pore over them and discuss the latest news from our embassies. Whilst the original maps have long ago been shipped off to The National Archives, the Foreign Office’s love of a good […]

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