I officially launched the public diplomacy publication "Engagement" on Capitol Hill in Washington D.C. last night. I spoke about why public diplomacy needs to change (easy: because the world is changing), and how we do that (harder: but it means engaging with and listening to the right people, in the right way, at the right time - as we develop policies and not just when we deliver them). Read my full speech online.
Congressman Payne, a member of the congressional Foreign Affairs Committee, kindly also spoke at the launch of the book and gave a fascinating snapshot of the shifts in public diplomacy trends in the USA and around the world since the phrase was coined in the 1960s. And he underlined the inclusivity of policy making in a globalised world that the book promotes. Let me know what you think - read it online.
Posted at 09:59 11 July 2008 by Jim Murphy | Comments[2]

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